프랑스 전통 트렁크 메이커로서 럭셔리 브랜드 명성을 이어온 고야드는 시대를 초월한 우아함, 장인정신, 고급스러움의 상징으로 브랜드의 가치를 고수하려는 열망을 보여주었습니다. 두 세기의 역사를 자랑하는 고야드는 끊임없이 탁월함을 추구하며 그 전통을 이어오고 있습니다.
As part of our digital transformation, we have deployed major CRM initiatives since 2022, notably with SFSC and SFMC. Our clienteling application, integrated with SFSC and used across all our counters worldwide, now plays a central role in the sales ceremony and in supporting our teams.
Within a team of around twenty collaborators, the CRM Project Manager drives the evolution and performance of this strategic ecosystem. They translate business needs into concrete solutions, coordinate all stakeholders : suppliers, business teams, internal clients and technicians and ensure the consistency and reliability of our tools in a rapidly accelerating environment.
Missions :
- Define business needs and product functionalities in line with technical and legal constraints
- Develop functional specifications and requirement documents
- Contribute to solution selection and anticipate the resources required (human, technical, financial)
- Organize project tasks and oversee their execution
- Lead internal and external teams
- Ensure smooth communication and information flow with business teams
- Participate in and monitor the testing phase as well as production deployment
- Write user documentation
- Configure Salesforce (Salesforce Console, Service Cloud or Marketing Cloud)
- Support users through change and deliver training
- Analyze, monitor and resolve issues and enhancement requests
Profile :
You are an experienced Project Manager, holding a Master’s degree (Bac +4/5 equivalent), with at least four years of experience in project management using both Agile and Waterfall methodologies. Comfortable in an international environment, you understand the specificities of the luxury retail sector or distribution networks, and you have already led retail, marketing or CRM projects, ideally within a Y2 context. Experience with Salesforce and a solid understanding of IT application flows are highly valued.
Autonomous, curious and versatile, you excel in analysis, synthesis, negotiation and in anticipating technical challenges. Your listening skills, pedagogical approach, ability to take a step back and pragmatic mindset enable you to work effectively within a team and propose relevant solutions. You manage multiple projects simultaneously, demonstrate strong prioritization skills and thrive in a demanding luxury environment.
Fluency in English is essential for this role.